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May 7, 2010
Ingredients matter – American Coca Cola & the opportunity for Pepsi
Until last year, I didn’t know about High Fructose Corn Syrup (HFCS). Like anything in life, you only notice some things when you try...
Oct 28, 2009
How intermediate customers can hurt brands
Jamie Oliver doesn’t drink Coca Cola. How do I know? When visiting Jamie’s Italian in Kingston last spring, I ordered a Coca Cola with...
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